30 Essential Ecommerce Tools to Accelerate Your Online Business in 2023

Email Marketing Tools

1. Mailchimp: Best for small businesses and beginners. Offers pre-built templates, A/B testing, and audience segmentation.
2. Klaviyo: Best for advanced ecommerce businesses. Provides dynamic content, automated flows, and advanced reporting.
3. Brevo (formerly Sendinblue): Best for cost-effective marketing campaigns. Offers transactional emails, SMS campaigns, and real-time reporting.

Social Media Marketing Tools

1. Buffer: Best for scheduling and publishing content. Offers post scheduling, analytics, and team collaboration.
2. Hootsuite: Best for managing multiple accounts and teams. Provides content curation, team collaboration, and social listening.
3. Sprout Social: Best for analytics and engagement. Offers content scheduling, social listening, and customer relationship management.

Ecommerce Analytics Tools

1. Metrilo: Best for ecommerce performance tracking. Provides customer segmentation, email automation, and retention analysis.
2. Glew: Best for data-driven decision-making. Offers customer analytics, product insights, and channel performance.
3. Kissmetrics: Best for customer behavior analysis. Provides funnel analysis, cohort reporting, and A/B testing.

Customer Service Software

1. Help Scout: Best for small teams and businesses. Offers shared inbox, knowledge base, and reporting and analytics.
2. Zendesk: Best for teams offering call center support. Provides knowledge management, live chat, and AI-powered self-service.
3. Freshdesk: Best for large ecommerce businesses with technical setups. Offers omnichannel support, AI-powered chatbots, and automation and collaboration tools.

SEO Tools

1. Semrush: Best for keyword research and competitor analysis. Provides site audit and competitive analysis.
2. Ahrefs: Best for backlink analysis and content research. Offers site audit and competitor analysis.
3. Moz Pro: Best for all-around website optimization. Provides keyword explorer, site crawl, and rank tracker.

Automation Tools

1. Zapier: Best for connecting and automating various apps. Offers app integration, workflow automation, and multi-step zaps.
2. Make (formerly Integromat): Best for visual workflow automation. Provides app integration, data transformation, and error handling.
3. IFTTT: Best for automating tasks across multiple platforms. Offers applets, services, and real-time syncing.

Inventory Management Tools

1. TradeGecko: Best for managing products, orders, and customers. Offers inventory control, order management, and customer relationship management.
2. Stitch Labs: Best for multichannel inventory management. Provides order management, purchasing, and analytics.
3. Zoho Inventory: Best for small to medium-sized businesses. Offers multichannel selling, inventory control, and order